Program Overview
The Bachelor of Journalism and Mass Communication (BJMC) is a three-year undergraduate program designed for students who aspire to build a career in media, communication, and journalism. This program blends theoretical knowledge with practical skills, equipping students to thrive in today’s fast-evolving media landscape.
Covering diverse areas such as news reporting, media production, public relations, advertising, digital journalism, and film studies, BJMC prepares students for a dynamic and impactful career in both traditional and new-age media platforms.
Why Choose BJMC?
- Industry-relevant curriculum combining journalism, media, and communication theory
- Training in print, broadcast, and digital media tools
- Hands-on experience through newsroom simulations, media labs, and internships
- Exposure to real-world journalism, PR, and advertising campaigns
- Learn from experienced media professionals and academic experts
Program Duration
📘 Duration: 3 Years (6 Semesters)
🎥 Includes classroom learning, media projects, lab work, field assignments, and internships
Eligibility Criteria
- Passed 10+2 or equivalent in any stream from a recognized board
- Minimum aggregate of 45%–50% (varies by institution)
- Admission may be based on merit, personal interview, or entrance test
Course Curriculum Highlights
The BJMC program provides a balanced mix of media theory, practical training, and ethics. Key subjects include:
- Introduction to Journalism
- Mass Communication Theories
- News Writing & Reporting
- Editing for Print & Online Media
- Broadcast Journalism (Radio & TV)
- Photojournalism & Videography
- Public Relations & Corporate Communication
- Advertising Principles & Practice
- Media Laws & Ethics
- Development Communication
- Digital Media & Social Media Management
- Event Management
- Internship and Capstone Project
Career Opportunities
BJMC graduates are in demand across various media sectors, both in India and internationally. Career options include:
Media & Journalism:
- News Reporter / Journalist
- Editor / Sub-editor
- News Anchor / TV Correspondent
- Radio Jockey (RJ) / Podcast Host
- Photojournalist
- Scriptwriter / Content Writer
Corporate & Creative Roles:
- Public Relations Executive
- Advertising Copywriter
- Media Planner
- Social Media Manager
- Content Strategist
- Brand Communications Executive
Others:
- Documentary Filmmaker
- Digital Marketer
- Blogger / Vlogger / Influencer
- Communication Officer (NGOs, Government)
Top Employers & Industry Partners
- News Channels: NDTV, Zee News, Aaj Tak, India Today
- Newspapers & Magazines: The Hindu, Times of India, Hindustan Times, Outlook
- PR & Advertising Agencies: Ogilvy, Edelman, Dentsu, Weber Shandwick
- Digital Media Platforms: The Quint, Scroll, Vice, BuzzFeed
- Corporate Houses, NGOs, and Government Communication Wings
Higher Studies & Certifications
After BJMC, students can pursue:
- Master in Journalism & Mass Communication (MJMC)
- MBA in Media Management / Advertising & Marketing
- PG Diplomas in Film, TV, Public Relations, or Digital Marketing
- Competitive exams for Government Media Services (e.g., UPSC, SSC)
Practical Exposure
- Live reporting and newsroom simulations
- In-house campus radio or media studio training
- Internships with media houses, PR firms, and ad agencies
- Media seminars, workshops, film screenings, and journalism festivals
- Field assignments, press meets, and case studies
Admission Process
- Submit Online Application
- Entrance Exam / Interview (if applicable)
- Document Verification
- Merit List & Admission Confirmation